Free advertising

August 21st, 2012 Posted by Uncategorized 0 thoughts on “Free advertising”

While driving down the N1 last week I opened my Mail app, as you do, and my Wi-Fi pop-up came up with this, which I thought was genius: 



It got me thinking: If this guy got my attention while speeding down a national highway, would it not make sense to make more effective use of this free advertising model if you owned or marketed a business?

I happens everywhere. Every Wi-Fi-rich area has pop-ups like this when you open your laptop or switch your phone on to go online: 



This really is free advertising for your business, yet we don’t take advantage. Most are boring with the company name, or some, like us, have some fun with the name. 

Either way, no-one has ownership of this, yet. 

Use it, don’t use it. 

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